Expanding into a new market is exciting, but let’s be honest; it can also feel daunting. The UK is full of opportunities but it’s also competitive and complex: That’s where we come in. As a B2B PR agency in Manchester, we specialise in helping international businesses establish themselves in the UK with confidence and credibility.
Instead of trying to navigate unfamiliar networks, media landscapes and cultural nuances alone; you’ll get a team of experienced consultants who know the UK market inside out who are invested in your long-term success.
Why the UK market demands a different approach
You might already have a strong brand and reputation in your home country. But when you enter the UK, that reputation doesn’t automatically follow you. British customers, partners and media want to see that you understand how business is done here.
That’s where a localised PR strategy makes all the difference. It’s about taking what’s unique about your company and shaping it so it resonates with a UK audience. A B2B PR agency in Manchester like us will help you do just that; making sure your message feels authentic, relevant and engaging from day one.
Why Manchester works so well
You might be wondering: why Manchester?
Manchester has become one of the UK’s most exciting business hubs because it has a thriving media and digital scene, international connections and a business community that’s growing fast. Working with a PR agency here gives you the best of both worlds: access to influential networks and national media, without the sky-high costs and oversaturation that come with working in London.
Building the reputation you need to succeed
A company’s reputation isn’t built overnight, especially in a new market. Instead, it is earned through consistent messaging, meaningful visibility and trusted connections: which is exactly what we help our clients achieve.
As a B2B PR agency in Manchester, we focus on creating stories that journalists and industry publications want to share, making sure corporate messaging is consistent across every channel and positioning senior figures as thought leaders through interviews, articles and event appearances.
Simultaneously, we keep an eye on potential risks; protecting and strengthening your reputation at every stage. Our goal is to make sure that when people in the UK hear your name, they think of credibility, expertise and a company they can trust.
Helping international businesses feel at home in the UK
A lot of our clients come to us because they’re successful abroad but need to build recognition here in the UK. The challenge is that entering a new market isn’t just about translation, it’s also about transformation. You need to communicate in a way that feels natural to a UK audience, while staying true to your brand’s core values.
That’s why our approach is different. We work with a team of self-employed consultants who are highly experienced and deeply committed to the businesses they support. Unlike freelancers who might dip in and out, our consultants build long-term relationships with clients and become a trusted extension of your team.
We’ve helped countless international companies find their voice in the UK, guiding them through everything from regulatory landscapes to cultural nuances; making sure they launch with clarity and impact.
Tailored strategies, not one-size-fits-all
No two businesses are the same, so no two PR strategies should be either. When you work with us, we take the time to understand your goals, challenges and ambitions; then create a plan that fits.
For some businesses, the focus may be on securing coverage in specialist trade publications to build credibility in a particular sector. For others, it’s about engaging directly with key stakeholders or developing a digital storytelling approach that helps raise awareness among target customers. Whatever the strategy, we make sure it’s practical, effective and aligned with your bigger picture.
Why partnering with the right PR agency matters
PR isn’t just about getting your name in the press. It’s about shaping how people see you, building trust and creating opportunities. The right agency doesn’t just make introductions: they help you grow sustainably.
By choosing our B2B PR agency in Manchester, you’re getting a partner who can guide you through the complexities of UK business culture, open doors to valuable connections and help you establish a strong, lasting presence.
At Duo Consulting, we will become a part of your journey towards success, not just for the launch but for the long term. Our clients see us as an extension of their team and we take pride in building relationships that stand the test of time.
Making your UK move a success
Expanding into the UK is a big step but it doesn’t have to be overwhelming. With the right PR support, you can launch with confidence, connect with the right people and build the reputation you need to thrive here.
So, if you’re looking for a B2B PR agency in Manchester that truly understands the challenges and opportunities of entering the UK market, we’d love to talk. With our experience, connections and commitment, we’ll help make your UK move not just a success, but a defining moment for your business.
Image credit: Cottonbro Studio on Pexels
